The dance-pop number “Left & Right” has the kind of simple, groovy hook that’s prime for a TikTok challenge, with melodies that add complexity. SEVENTEEN’s title tracks are a good place to begin, as they span genres and set different moods. PLEDIS responded to TIME’s request for comment by saying it has no official statement regarding the incident. After fans expressed concerns about the insensitivity of “Curry” on social media (and pointed out that members DK and Vernon also sang lines from the song in a video from April 2020), one singer in Norazo posted an apology for the offense caused by the song. The song has been played and performed in various Korean variety shows over the years. On a July 2020 episode of GOING SEVENTEEN modeled after America’s Got Talent, member Wonwoo sang two words from “Curry,” a Korean song released by musical duo Norazo in 2010 that has lyrics containing stereotypes about South Asian culture. And while Hoshi has co-choreographed most of SEVENTEEN’s title tracks to date, the other three members of the performance team regularly create choreography for their sub-unit’s songs and other projects. By 2017, all members of SEVENTEEN had writing credits. Other members are frequent contributors to the music production, with the four rappers of the hip-hop team writing lyrics for their sub-unit’s tracks. Over the past five years, Woozi has co-composed most of SEVENTEEN’s songs alongside PLEDIS’ in-house producer Bumzu, and takes on a directing role in the recording studio. In the act’s first mini album in 2015, 17 Carat, vocalist Woozi contributed to the writing of all five tracks and Hoshi worked on the choreography for two songs, “Shining Diamond” and “Adore U.” Since then, both members have retained leading roles in their respective areas. Nevertheless, it is rare for K-pop acts to be so heavily involved in the direction of every album and performance, especially from inception. This does not mean that the members create their material entirely on their own, as they have repeatedly recognized the producers and choreographers with whom they work closely. SEVENTEEN has promoted itself as a self-producing group since debut. What makes SEVENTEEN different from other groups? Here is a primer on SEVENTEEN, including the background behind the group’s name, who’s who among the members and where to start with their music. While PLEDIS is expected to retain its independence, the move has prompted SEVENTEEN’s fans to discuss what changes this might bring to the group. In May, Big Hit Entertainment, home to BTS, became the largest shareholder of PLEDIS Entertainment, SEVENTEEN’s label. The 13 members’ skills range from songwriting to choreographing in addition to their expertise in singing, rapping and dancing, hence establishing their strong reputation in the K-pop industry as self-producing idols. SEVENTEEN’s path to this milestone-and, more broadly, to becoming one of the top K-pop groups internationally-has been a slow and steady rise since the act’s debut in 2015. Heng:garae now ranks third in all-time weekly album sales in South Korea, behind BTS’ Map of the Soul: 7 and Map of the Soul: Persona. BTS is the only other Korean act to have surpassed this number with its first-week sales. The album-whose title is the Korean word for throwing someone into the air in celebration-sold more than one million physical copies in its first week, according to the music chart Hanteo. With an easy-to-learn chorus routine-choreographed by main dancer Hoshi and members of Team Same, a choreography team SEVENTEEN works with regularly-and a catchy refrain resonant of the Cupid Shuffle, “Left & Right” drew fans from around the world, and a large number of K-pop artists, to groove along. “Left & Right,” SEVENTEEN’s new title track from the latest album Heng:garae, created the perfect opportunity for a quarantine TikTok dance challenge. Despite the change in plans, the 13-member group from South Korea still found ways to bring fans together. But after their concert in Pasay, the Philippines, K-pop powerhouse SEVENTEEN canceled the remaining shows in February and March due to the coronavirus pandemic. They were going full steam ahead in their world tour schedule, fresh off the North American leg of Ode to You and slated to perform in several more cities across Asia and Europe.
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